TAG Heuer, the popular watch maker has revealed their latest smartphone called Tag Heuer Racer. The Swiss watch maker describes the Android-powered device as “the first luxury phone crafted for high performance.” Inspired by TAG Heuer’s heritage in GT cars and Formula 1, the Racer smartphone will run on the Android operating system alongside a high speed processor. Official presentation video and the PR after the break.

The renowned Swiss watchmaker introduces the TAG Heuer Mikrogirder 2000 Concept watch. The Mikrogirder is the fastest mechanical regulator ever crafted and tested, a 2,000th of a second chronograph beating at 1,000 Hz or 7,200,000 beats per hour! Powered with a dual-assortment movement the new concept watch uses separate barrels for chronograph and for a watch. The Mikrogirder 2000 looks similar to the 2011 Mikrotimer, but distinguishes itself with “bullhead” [...]

Luxury watch maker TAG Heuer has unveiled their new luxury smartphone, Tag Heuer Link. Priced at €4,700 ($6,712) the handset is made from a variety of premium materials stainless steel, 18K rose gold, or titanium; Trim includes alligator skin, calf skin, leather, rubber and lizard skin. The big display front is made from damage-resistant Gorilla glass. Other features, It will run Android 2.2 Froyo operating system, 3.5-inch (800 x 480) [...]

Gulf Oil teamed up with TAG Heuer in order to create the stylish Gulf Meridiist cell phone, inspired by Steve McQueen’s character in the 1971 film “Le Mans,” Michael Delaney. The luxury mobile phone features black body finishes, with PVD surface treatment for a scratch-less silhouette. Limited to 400 pieces only with

Luxury watch maker TAG Heuer is back with a new edition of its MERIDIIST luxury phone, TAG Heuer Fuchsia MERIDIIST GMT. The new handset comes with a back cover dressed in Acrochordus arafurae skin, everything else is similar to the original MERIDIIST:

As Tag Heuer marks its 150th anniversary, TAG Heuer has launched an ultra-exclusive gift box containing two juicy items, a limited-edition Tag Heuer watch, the Grand Carrera Calibre 17 RS2 Chronograph, and the company’s first branded phone, the Meridiist.The coffer has been designed