Cartier Reveals New Crash Watch Ahead of SIHH 2013

French jeweler and watchmaker Cartier has revamped its famed Crash watch. Available in 18kt white or rose gold, the case measures 38.5mm x 25.5mm and has 150 diamonds (2.15 carats). Movement is a Swiss manual-wind Cartier caliber with 18 jewels; while the crystal is mineral and it has a solid caseback. The optional diamond bracelet has 471 diamonds (4.27 carats). Cartier Crash was first introduced in late 1967, the story behind the Crash watch is pretty interesting:

“The story goes that a Vice president from the Cartier offices in London, was involved in a fatal car crash. A fire ensued and the occupant along with his watch was caught up in the flames, furthering along the fatality and “melting” the watch on his wrist, a Cartier Bagnoire Alongee, which is shaped like an elongated oval. The watch being melted and mangled took on the shape of a surrealistic watch from a Dali painting. The powers that be at Cartier, found this “watch design” actually inspiring, and decided to introduce is as a new design, and as a tribute to their fallen colleague. Thus the “Crash” watch was born.”


[ Source: Cartier ]

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