Famous fashion designer Marc Jacobs has turned a graffiti campaign by an anti-fashion activist into a pricey t-shirt. The front of Marc Jacobs’s Paris store was branded with $686 in lime green spray paint by graffiti artist Kidult. After the ‘686’ branding, the fashion house reacted and tweeted: ‘Come by Paris Collection for the opening night installation of the new @therealkidult. We proudly support the arts,’ along with a picture of the graffiti. The new MJ x Kidult T-shirts are on sale now for – you guessed it – $686. Available only at Marc Jacobs Collection Paris. 34 Rue De Montpensier
Photos: @MarcJacobsIntl