Luxury is all about the details, and Dior is pulling back the curtain to show exactly how their Dior Homme sneakers come to life. To capture the process for the Spring Summer 2017 season, the house teamed up with fashion photographer Piotr Stoklosa, under the direction of Pol Baril and with post-production by Granon Digital.
The resulting film is a tribute to Dior Homme Savoir Faire. The clip captures every step of production, from the early shaping stages to the final artistic touches. Watching a craftsman hand-paint the sneakers in red, blue, yellow, black, and white highlights the brand’s dedication to detail. It is where classic French elegance meets today’s sneaker culture.
