
Swiss luxury watchmaker Hublot proudly welcomed supermodel Bar Refaeli as its inaugural female ambassador, marking a significant milestone in the brand’s history.
“She already bought a few Hublots and we met her in Brazil [during the FIFA World Cup, of which Hublot was the official timekeeper], so finally we made an agreement that on the first of January she will be another celeb ambassador for us. She’s the first female and represents an additional direction for us.” – Jean-Claude Biver, chairman of LVMH Watches, told to WWD.
The Israeli model and actress previously represented Piaget watches in 2012. Does Bar Refaeli fit the Hublot brand?


