Italian fashion editor and Vogue Japan Fashion Director Anna Dello Russo has partnered with H&M to launch an exclusive accessories collection. This marks the first time H&M has collaborated with a Fashion Director on a special project, representing a significant evolution in the retailer’s approach to designer partnerships.
Commenting on the collaboration, Anna Dello Russo said:
“I am excited by this collaboration: this is the first time H&M have involved a Fashion Director in a special project. This is the sign of an important evolution in fashion, and I am both thrilled and humbled to be the one chosen to lead it. I wanted to create precious accessories that are impossible to find. As a stylist I know accessorization is essential: it is the personal touch to any outfit. With these pieces everybody can have fun, turning an ordinary day into a fantastic fashion day”
The collection comprises jewelry, sunglasses, shoes, bags, and a trolley, each piece designed to elevate everyday styling. The Anna Dello Russo accessories collection launches on October 4, 2012, and will be available in approximately 140 H&M stores worldwide and online.
Photo Credit: Magnus Magnusson
