
The wait is over: H&M’s next high-fashion collaboration is with the iconic Parisian designer Isabel Marant. Following previous successful partnerships, such as the legendary Versace for H&M collection, Marant is bringing her signature style to H&M to create a curated wardrobe of absolute must-have pieces.
“I am flattered by this collaboration; H&M works with the best designers, and this invitation is an exciting honor,” says Isabel Marant. “I aim to create something real that women want to wear in their everyday lives with a certain Parisian carelessness—where you dress up without trying too hard, yet still look sexy. The collection is infused with this ease and attitude, allowing everyone to mix pieces based on their own instincts and personality.”
Featuring a range of clothing and accessories for both men and women, the collection launches on November 14 in selected H&M stores and online. Check out the video below to hear the designer discuss her vision for the partnership.
[ Photo + Video: H&M ]


