Cara Delevingne x TAG Heuer Raises Funds for Wild Lions in Africa


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Saddened by the death of Cecil the lion, English fashion model/actress Cara Delevingne auctioned her personal Tag Heuer Signature Edition Carrera watch on eBay, raising $14,430 for Oxford’s Wildlife Conservation Research Unit (WildCRU). TAG Heuer matched the winning bid to raise a combined $ 28’900 for the charity.

“The killing of Cecil the Lion was a tragedy.” Cara wrote on her eBay page. “Join me to help the scientists who care about the future of wild lions in Africa and work very hard on their conservation.” The supermodel also added, “Ahead of the official sale of my Tag Heuer Signature Edition I decided to auction my personal timepiece prototype. I wore this watch on several occasions and during the last Monaco Grand Prix.”

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Housed in 41 mm case made of steel-black titanium carbide coated, set with 72 Wesselton white diamonds. It is engraved with “Cara Delevingne Edition” and stamped on the back with a lion’s head. The watch was bought by an anonymous bidder.

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[ Source: TAG Heuer ]


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