Gucci Presents Exclusive Equestrian Collection at Paris Masters

Italian fashion house Gucci has presented its new Equestrian Collection exclusively at the Gucci Paris Masters event—a contemporary tribute to equestrian tradition. Inspired by her passion for the equestrian world, Creative Director Frida Giannini has designed a complete capsule collection for women as part of the Cruise 2013 line. The ready-to-wear assortment features 15 styles, … Read more

Will.i.am launches i.am+ foto.sosho iPhone cases

Black Eyed Peas frontman Will.i.am has just released his new line of i.am+ foto.sosho camera cases for the iPhone 4 and 4S, that transforms the 8 megapixels camera into a 14 megapixel camera. “i.am proud to finally launch the i.am+ foto.sosho app and camera to the world from London. Our product fuses fashion with technology, … Read more

Louis Vuitton Behind-the-Scenes: L’Invitation au Voyage Film Campaign

Louis Vuitton has released a behind-the-scenes video documenting the creation of L’Invitation au Voyage, its new film campaign starring Arizona Muse. The film was conceived under the art direction of the acclaimed duo Inez and Vinoodh. The campaign narrative unfolds as follows: “Paris and its mysteries… For centuries, the most wonderful intrigues have been woven … Read more

Mercedes-Benz G 63 AMG Widestar Edition By Brabus

German tuning specialist Brabus will be unveiling its latest creation, the Mercedes-Benz Brabus B62-620 Widestar Edition, at this year’s Essen Motor Show, commencing this Saturday. As always, the highlight of the tuning package lies beneath the hood. Powering this beast is the same twin-turbocharged V8 5.5-liter engine, now producing a staggering 620 horsepower and 820 … Read more

At.mosphere Burj Khalifa: Michelin-Star Quality at the Top of the World

At.mosphere is an exclusive fine dining restaurant and lounge situated 1,350 feet (442 meters) above ground on the 122nd floor of the Burj Khalifa, the world’s tallest building. Guests access the restaurant via a private elevator from the tower’s corporate suites lobby. The venue accommodates over 210 guests across its lounge and grill areas, each … Read more

The Smart Fortwo Forjeremy: Blending Style with Functionality

Renowned fashion designer Jeremy Scott and Mercedes-Benz’s Smart brand have produced a fascinating showcar: the smart forjeremy. The unique smart forjeremy features wings, a familiar trademark of the American star designer. “We were totally enthusiastic about the first sketches that Jeremy presented to us,” said Dr. Annette Winkler, Head of smart, during the world premiere. … Read more